RESUME

Professional ​
Info​​

I have created, published, and produced original content including social media posts, blogs, and articles for both digital and print publications including mention.com, commoot.com, and Masonry Magazine. I have covered a variety of topics, including: 

 

 - Architecture & Design

 - Lifestyle, Health, & Wellness 

 - eCommerce

 - Logistics & Shipping

 - Nutrition 

 - Human Interest 

 - Philanthropy 

 - Web Design

 - Experiential Marketing

 - Construction, and more! 

Work History 
AMV Holdings, LLC 
Senior Content Marketing Manager 

NOV 2018 - CURRENT 

 

  • Manage four-person team to produce content across six eCommerce websites including assigning and proofing blogs, product copy, marketing materials, and page content via Content Calendar 

  • Oversee short- and long-term planning and execution of social media content for Twitter, Instagram, and Facebook

  • Utilize data reporting including Google and WordPress Analytics to produce SEO-friendly content across multiple platforms to increase conversions and improve CTR 5% YOY 

VisualFizz
Content Strategist 

OCT 2019 - CURRENT 

 

  • Collaborate with external websites on opportunities to produce backlinked content 

  • Research and wrote internal case studies showcasing client success stories with a focus on data analytics and social media management

  • Create short- and long-form blog content on a variety of topics including experiential marketing and web design

Mason Contractors Association of America (MCAA)
Social Media Editor 

 SEPT 2018 - MAY 2021  

 

  • Planned, built, scheduled, and executed social media posts for eleven social media channels across Facebook, Instagram, LinkedIn, and Twitter 

  • Co-Produced MASONRY Strong Livestream Event in Captiva, FL

    • Marketing campaign reached audience of 230,000

    • 485,000 promotional impressions 

    • Livestream reached 55,000+ views within 7 days of launch

  • Published over forty pieces of written content for MASONRY Magazine, MASONRY Design, and the MCAA and served as proofreader for all digital and published media materials

  • Provided live and written media coverage for over a dozen events including AIAS Forum 2019 in Toronto, Canada, and World of Concrete 2020​

Motherway & Napleton, LLP
Paralegal  

APRIL 2015 - JUNE 2019

 

  • Managed attorney schedule and 75+ personal injury cases in various stages of litigation, settlement, and probate 

  • Transcribed, drafted, edited, and proofed correspondence, pleadings, and discovery

  • Performed research and analysis to produce medical record and billing abstracts, etc.

Skills

Content Creation

Proofreading 

Editing

Transcription

SEO- focused Content Generation

Blogging

Digital Marketing

Email Marketing

Google Analytics

Event Marketing

Facebook Advertising

Content Management

Content Marketing

WordPress

Social Media Management

Data Analytics

Social Media Marketing

Marketing Automation 

Certifications

Certified Notary Public

HubSpot Social Media Certified

Education
Loyola University at Chicago
B.A. English- African American Literature
Minors: Bioethics, Environmental Action and Leadership 

2008-2012